Writing 101: How to Write Meta Titles, Tags, and Descriptions

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January 18, 2023

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Course Description

Meta titles, tags, and descriptions are just as important as the content they go along with. If you’ve been assigned a meta description, do not rush through or assume this is an unimportant task. Some would say it is more important than the content itself. After all, the meta description is the first snippet a user sees on the search engine results page, and it is what determines if they will click through and read your blog, web page, or landing page at all.

Key concepts covered:

  • What are meta titles, tags, and descriptions?
  • How the meta add-on appears on your writer dashboard
  • The meta template that all EW writers need to use
  • How to fill in EVERY section of your meta order and make it irresistible